Most people are traveling the same highway, going after the same big clients, switching lanes and cutting people off in the process. But then there’s the scenic route. Yes, there maybe stop signs and red lights, but it’s during those pauses that you can truly listen to your business, listen to potential clients, and make some really great connections.
As I approach my client base with A Daily Task, I’m prone to take the scenic route to find clients, meeting people at small town coffee shops and fresh markets versus the heavy congestion of the highway to clients. Scenic roads are still less traveled, and the way I prefer to travel. I just might even run into you!